- The Perfect IntroDUCKtion to Swimming | Puddle Ducks - Standby

Overview

The overall concept behind the previous Puddle Ducks TV Adverts has been that the rubber ducks are like ‘Jedi masters’ helping the Puddle Ducks swim teachers, teach the children - adding to their already advanced swimming lessons. This time we wanted to take it one step further to show how and why these rubber ducks are attracted to ‘work’ at Puddle Ducks.

Puddle Ducks decided to re-run the advert that we created in 2018 on the Sky AdSmart platform (get access to our AdSmart productions price list here). To support the re-run, together we decided to create a ‘back-story film’ of the Puddle Ducks rubber ducks.

We’ve worked very closely, and wonderfully, with the team at Puddle Ducks for years and following the success of the TV ads, this back story was a lot of fun to create!

We also created two more supporting films, catching up with the children that featured in the original adverts, to show their progression in the pool.